The Wall Street Journal, master of the obvious, is only now stating what we already know: people love themselves some bacon. Pork belly prices are up 53% from last year. But my favorite part of the article is the fact that bacon demand coincides with an increased consumption of BLT sandwiches in the summer (if I was one to write "WTF," this would be where I would write it). Thinking back, I don't recall summer being associated with BLTs, but apparently Taco Bell is hip to the game. Let's see how it stacks, er, folds up against what the Journal claims to be summer's most popular sandwich:
1. The crunch of the toast, even though it doesn't get its name on the marquee, is one of the most important parts of the BLT. The chalupa shell, limp from an extended bath in the fry grease, was a terrible proxy for the toast.
2. The lettuce and tomato were minutes away from being rancid. Even the smoky flavor of the bacon couldn't mask the acrid taste.
3. Speaking of the bacon, it was diced so small that I could have snorted it.
4. The chicken was barely there, maybe a chunk or two, and not worth commenting on.
5. Another key ingredient to the BLT is the gloppy, oozes-out-the-side mayonnaise (a very good thing). In its stead, Taco Bell substitutes "club sauce," a watery thin condiment that looks and tastes like whitewash.
I think there's a concurrent promotion happening with the cheesy gordita crunch. If you're going to fall off the wagon, it's really the only thing worth ordering at Taco Bell. If you don't believe me, ask the other 2,693 people that like it on Facebook. Yes, the cheesy gordita crunch has more fans than me on Facebook. Get liking people, and use your disposable income for better things than a bacon club chalupa. Buen provecho